Type: Branding
Client: University of Western Sydney
Location: Sydney, Australia
Date: 22.10.19
A university assessment that asked us to create our own branding that personally represented who we are as designers. For my branding, I wanted to focus on a clean, professional, minimal and sleek look. Therefore, I decided to use a monochrome colour palette and select a typeface that I could then alter in a way that made my "ME" initials visually look unique and sophisticated. Continuing this brand look, I decided to use a black card and place a black version of my logo on the front to project this matte all black style. And then on the back, I contrasted this with a plain white ink style for the text details.
Software known as Adobe Illustrator was used to complete the brand logo design. As well as another software known as Adobe Photoshop was used to finalise the overall branding mockup.
